Introducing Yeah Buddy: A Running Brand with Heart
The world of running just got a whole lot more exciting. On January 22, 2025, Yeah Buddy officially launched with one clear mission: to inspire and empower runners of all levels and drive the athlete in each of us. Built on the values of perseverance, community, authenticity, sustainability, and gratitude, Yeah Buddy isn’t just a brand—it’s a movement.
“Yeah Buddy is about more than just gear. It’s about creating a space where runners feel supported, inspired, and celebrated,” says Leon Hayes, founder of Yeah Buddy. “We’re here for every athlete, whether you’re chasing your first kilometre or your fiftieth marathon.”
Our launch kicks off with the release of our debut collection of sustainable running gear, including our flagship Art Series running hats and exclusive collaborations. Designed in Australia and made from recycled materials, our products are as kind to the planet as they are stylish and functional.
At Yeah Buddy, we believe in running with purpose. That’s why every product we create is backed by initiatives like 1 Tree Planted through Greenspark and our partnership with 1% for the Planet, ensuring every step we take makes a positive impact.
This is just the beginning. “Yeah Buddy is about progress, not perfection,” Hayes shares. “We’re excited to grow alongside our community and continue creating products that inspire and empower.”
Join us as we take the first steps in a journey that’s all about progress, perseverance, and connection.